Launching a startup is one of the most exciting and challenging journeys in the business world. Every year, thousands of entrepreneurs bring bold ideas to life, but only a fraction manage to survive and truly thrive. So, what separates thriving startups from those that fade away? Let's explore the key...
7 Marketing Mistakes That Will Bankrupt Your Startup Before Year One
Starting a new business is exhilarating, full of energy, and big goals. Yet, many new ventures fail, not because of weak products, but because of avoidable marketing mistakes. In the rapidly evolving digital landscape of 2025, smart marketing is the key to success. Here are the most common and costly...
STOP Wasting Money! The Secret to Micro Influencer Crushing TV Commercials
What do your favorite TikTok star, a niche beauty vlogger, and a finance expert on LinkedIn all have in common? They are all influencers who are fundamentally reshaping the modern business and marketing landscape. Influencer marketing is a strategy where brands collaborate with individuals who have a loyal following on...
WARNING! Don’t Let Your Logo Mislead Your Audience Any Longer
When you hear the names Apple, Nike, or Coca-Cola, what immediately comes to mind? Chances are, it's their famous logos. Yes, the sleek apple, the iconic swoosh, and the red-and-white label are undeniable. But did you know that what truly makes these companies unforgettable is not the visual design of...
How Social Media Marketing Turns Small Businesses into Big Brands
In today’s digital, first world, visibility means everything. For small businesses competing against large corporations, Social Media Marketing has become the ultimate equaliser, offering a low, cost yet high, impact way to reach thousands (even millions) of potential customers. At St. Gabriel Pre-University, we believe every aspiring entrepreneur must understand...